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Regenerative intelligence that delivers commercial outcomes
Designed to disrupt. Built to regenerate.
Intelligence becomes advantage when it drives funding, market entry and category leadership.
IMPACT IN ACTION
Redefine Meat
AI Foodtech
Turning the Meat Industry Upside Down
CHALLENGE: Redefine Meat had the tech to replicate animal whole cuts with natural plants. As they expanded from the Middle East into Europe, the challenge was entering a different category mindset. European growth lived with carnivores who wanted meat with integrity.
INSIGHT: Carnivores don’t want alternatives. They want meat liberated from its planetary cost. Using real-time regenerative intelligence, AI-powered listening, chef ethnography and menu behaviour analysis, we repositioned Redefine Meat as a meat brand that happens to be plant-based, built for people who refuse to compromise on experience.
IMPACT: $135m Series B. 100% YoY growth in UK food service. 150% YoY retail sales increase through Ocado.
Calysta
BIOtech
PIONEERING LIMITLESS PROTEIN
CHALLENGE: Calysta had established itself in aquaculture and animal feed with FeedKind®, but lacked the consumer intelligence and strategic architecture to enter human nutrition with commercial confidence and precision timing.
INSIGHT: Calysta’s microbial protein requires no plants, no land and minimal water. Through regenerative intelligence across consumer behaviour, food innovation and competitive landscapes, we repositioned Calysta as pioneers of net-zero protein, producing a portfolio of limitless protein for all living organisms.
IMPACT: $39m Series D secured. $18.6m annual revenue. Positive Protein launching soon.
Aliet Green
Agri Tech
FROM REGIONAL PIONEER TO REGENERATIVE BLUEPRINT
Challenge: Aliet Green had award-winning regenerative ingredients but struggled to scale beyond Indonesia and defend category leadership from competitors copying their model.
Insight: Impact wasn’t just Aliet Green’s story, it was their competitive advantage. Through AI-powered analysis and ethnographic research across buyer behaviour, we repositioned them from ingredient supplier to regenerative leader, proving how regenerative agriculture delivers commercial resilience that competitors copying methods alone cannot replicate
Impact: $1.1m in international grants and financial trade support. Local Adaptation Champion Winner at COP29 Baku.
BEEWISE
Ai Robotics
Making Pollination Investable
CHALLENGE: Beewise needed a SASB-compliant impact reporting that proved AI-powered precision beekeeping delivers environmental restoration and commercial returns, capturing the complexity of their regenerative model.
INSIGHT: Impact investors fund companies where environmental restoration generates revenue. Using strategic narrative architecture and visual storytelling, we transformed Beewise’s complex ESG data into emotionally resonant proof points that gave investors the commercial story behind the environmental metrics, demonstrating how AI-powered beekeeping delivers planetary restoration and financial performance simultaneously.
IMPACT: $50m Series D secured. New stakeholder partnerships across food community. Industry-leading SASB sustainability reporting.
City of London Corporation
Government Organisation
Making Policy Actionable
CHALLENGE: Drive uptake of responsible procurement policies across the Square Mile while honouring The City’s legacy and engaging a modern business audience with complex policy content.
INSIGHT: Policy adoption fails when complexity blocks action. We rebuilt The City’s procurement guidelines into a user-first digital experience, combining intuitive frameworks with a bold new identity rooted in heritage, making policy accessible and actionable for today’s impact standards.
IMPACT: Launched The City’s first digital procurement guideline, setting a new benchmark for engagement and impact communications in government.
City of London Corporation
Government Organisation
Turning Procurement Into Proof
CHALLENGE: Translate procurement data into a proof-of-impact story that would inspire trust, action and continued investment from stakeholders across the Square Mile.
INSIGHT: Data alone doesn’t drive action; people need to see why procurement decisions matter to communities and suppliers. We reframed raw data into accessible narratives and sharp design, making social procurement real, relatable and reportable.
IMPACT: Delivered The City’s inaugural Responsible Procurement Impact Report, reinforcing leadership in ethical sourcing and supplier impact.
Intelligence Built Differently
Behind every secured round and market entry: AI monitoring 20+ platforms in real-time, decoded by strategists with 15+ years in global F&B.
Diverse perspectives reveal what homogenous teams overlook. Behavioural psychology uncovers why consumers choose. Cultural analysis predicts where markets move next. Competitive intelligence that converts into funding, market entry and category leadership.
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